Apricot and Mango Mix: RFG Foods Launches New Type of Jam

June 9, 2016

Rhodes, known for its quality, innovation and convenience, has extended its jam range to offer consumers even more great tasting choice.

Rhodes Launches new Apricot & Mango Variant

Rhodes is proud to introduce the new Apricot & Mango variant, a first in South Africa. The jam is available in three sizes, including; 900g can with an easy-open pull tab, 450g can with an easy-open pull tab and snap cap, and a convenient, resealable 290g plastic cup.

The well-loved taste of apricot jam combines well with the tropical mango flavour, giving you a delicious-tasting jam that strikes the perfect balance between tart and sweet.

“Known for our delicious jam, we wanted to bring excitement to the category for consumers with a new flavour. South Africans love apricot jam and our extensive research shows that mango is also a very popular flavour, so it was an obvious decision to combine these two favourite choices,” says Richard Phillips, Commercial Director at RFG Foods.

New Types of Jam Added to Rhodes Jam Cup Range

In addition to the new Apricot & Mango jam, the popular jam cup range has been extended with two other variants: Strawberry and Very Cherry, bringing the total 290g jam cup offering to five variants (including Mixed Fruit and Apricot).

“Consumers are delighted by the jam cup’s convenient plastic packaging with a resealable lid and the smaller packaging size. Besides being good value for money, it is especially ideal for when consumers require small quantities for sandwiches and baking,” says Phillips.

The jam range is available at all major retailers and wholesalers.

Visit www.rhodesquality.com more information.