Rhodes Quality introduces new flavour to 100% fruit juice range

Rhodes Quality has launched a delicious new juice flavour to the current range of 100% fruit juices. The refreshing new Breakfast Medley 100% juice is a tasty combination of orange, guava and granadilla,

 

“As Summer approaches, we want to get consumers delighting in healthier choices, enjoying time outdoors, time in nature and time together,” says Tamara Patel, Senior Brand Manager of Rhodes Quality. “Summertime also gives us a great opportunity to launch our new Breakfast Medley 100% juice a delicious blend of Summery fruits that which will have you sipping it all day long, not just at breakfast!”

 

“Our Rhodes Quality range offers consumers the perfect opportunity to bring people together, get people outdoors and to connect around good food and drinks,” she says. “We want consumers to savour the goodness of the Rhodes Quality by enjoying our juice range this Summer across all occasions – long, lazy days, grand adventures, a simple breakfast in bed and time spent together.”

 

She adds: “The Breakfast Medley variant is the 5th biggest flavour in the category and we believe that this will accelerate category growth and provide Rhodes Quality with a full brand representation across the top category flavours.”

 

“We encourage South Africans to share their magical family moments with Rhodes Quality, when they come together, with the sun shining and when Rhodes Quality 100% Juice is ice cold and ready to savour,” Patel concludes.

 

The Breakfast Medley 100% fruit juice is available at most retail stores and independent wholesalers in a 200ml, 1L and 2L pack size.